For makers and brands in Japan considering overseas trade
Your brand.A considered path to overseas trade.
ATJ helps Japanese makers present their Made-in-Japan products to overseas buyers under their own brands, and coordinates the path to business.
- No setup, listing or monthly fees
- Nothing published without your consent
- Operated by a Japanese company in Yokohama
- Consultation and review in Japanese
- No export experience needed
An ATJ transaction fee applies only when a transaction is concluded, on terms agreed in advance. How fees work
Send basic informationAsk a question by email
Sending basic information creates no contract, no cost and no publication of your company or product information.
- Under your own brand
- Your product's value, presented to overseas buyers
- A contact point for overseas business inquiries
Operated byAll Things Japan GK (Yokohama)Representative: Harry Wright
- Consult in Japanese
- Review in Japanese
- ATJ prepares English
- Maker approval
ATJ coordinates. Orders ship from Japan.
ABusiness coordination
Maker
ATJ
Overseas buyerATJProduct information, inquiries and terms coordination
BShipment
Maker, or an agreed Japan-based fulfilment partner
Overseas buyerShips once order terms are agreed and required checks are complete
Fees
- Setup fee(incl. registration)None
- Listing feeNone
- Monthly feeNone
- Transaction feeOnly when a transaction is concludedon terms agreed in advance
Under our basic model, the overseas buyer pays ATJ's transaction fee in addition to the product price agreed with you. It is not deducted automatically from your price.
- The rate, calculation and payment terms are explained before sales preparation or any cost begins. If you do not agree, you can stop without any ATJ fee.
- Third-party costs such as shipping, testing or certification are explained separately from ATJ's fee, in advance.
- No setup fee does not mean export preparation or transport costs nothing.
Fee details
The rate, the amount it is calculated on, payment terms and cost allocation depend on the product, the sales method and what the destination requires. They are discussed and agreed individually before commitment.
Where you invoice the buyer directly for the goods, the terms of an ATJ-facilitated transaction, including ATJ's fee, are explained and agreed by the relevant parties in advance.
If a new paid procedure or material additional cost becomes necessary after agreement, we explain it and obtain your approval before proceeding.
How it works
- 01Send basic informationNo confidential data or English materials needed
- 02Preliminary ATJ reviewNot final approval
- 03Initial consultationMarkets, supply and cost items
- 04Detailed review and proposed termsFees and responsibilities explained and discussed
- 05Preparation after agreementProduct information, English copy, photos
- 06Publication after approvalOnly after ATJ approval and your written consent
- Publication
- Inquiry
- Order
- Shipment
Each is a separate milestone. Shipments proceed only after the destination and product conditions are confirmed. We do not promise orders or their timing.
Makers we want to work with
- 01Products made in Japan
- 02Maker and origin can be confirmed
- 03Accurate product information
- 04Responsibility for quality and supply
- 05Fair value over discounting
- 06Ready to test a lead product overseas
Our current focus is premium Japanese tea; other categories are considered individually. We prioritize business buyers (specialist retailers, importers, distributors); for some products, small-order sales may be used to test demand.
We protect your brand and information.
- No publication without your written consent
- No price changes or discounts without your agreement
- No change to your brand description or positioning without your approval
- No confidential data, such as costs or formulations, at first submission
- No paid procedures without your written consent
Where labelling, packaging or product information needs adjusting for a destination, we discuss it with you first and proceed only on agreement.
Common questions
Is ATJ just a web-page or advisory service?
No. ATJ does more than create product pages. We prepare the information overseas buyers need to evaluate a product, and support inquiries, business conversations and the coordination a transaction requires. The scope of support is explained in advance.
How are destination countries and sales methods decided?
For each product we consider buyer demand, import requirements and product suitability, shipping method, the final local price including duties, taxes and shipping, brand fit, order volume and continuity, and your existing trading partners and territories. We do not promise to support every product, country or sales method.
Can I consult ATJ about food and drink?
Yes. At present, consultations centre on premium Japanese tea. For other food and drink, we check ingredients, labelling, shelf life, shipping method and required procedures for each product and destination, and consider individually what we can support.
We outsource our dispatch. Can we still talk to ATJ?
Yes. If you use a Japan-based fulfilment company, we confirm whether packing, labelling, dispatch information and production and dispatch records can be handled, including who is responsible for each.
Start by sending basic information.
Send basic informationAsk a question by email
Sending basic information creates no contract, no cost and no publication. No password is required.